cris herrera

welcome to working with cris

intuitive, collaborative and customized projects for your unique needs. with nearly 10 years of experience in digital design, pr and copywriting, I take pride in crafting media that is both captivating and engaging.
My work is fuelled by a passion for seeing purpose-driven businesses thrive. I focus to ensure your authenticity shines through by taking the time to understand your vision, your art and your business goals. I bring a broad toolkit, a keen eye for detail and years of experience that allow me to bring your dreams to life in a way that’s not only visually captivating, but engaging and easily accessible for everyone to see what you’re all about.
Whether you're looking to establish your digital footprint with a new logo, artwork and merch for your dream shop or seeking to revamp your online presence, I’m dedicated to making your digital landscape an interactive hub for your business, clients and customers.

Color swatches on paper labels with Pantone codes and names, arranged on a light-colored surface next to a glass container.

GET STARTED

Advisory: I do not condone the use of AI in digital media, writing or art. I may occasionally use grammar-checkers that have existed before the rise of AI. However, any and all artwork, copywriting or digital design of any sort is crafted with care by my hands and mind.

Areas of expertise

Visual Brand Identity & Design (includes logo development)
Copywriting & Editing
Web Design
E-commerce Management
Product & Editorial Photography & Direction
Artwork & Graphic Design

Low-Barrier Access

The above services are available at a low-barrier rate for low income marginalized business owners and solo-entrepreneurs including Persons with Disabilities (PWD), BIPOC, and the LGBTQIA+ communities.

Web Management Workshops are also available exclusively for marginalized business owners & artists.

I’m just an email away! If your project got you feeling stuck or overwhelmed, let’s chat and see what works for you.

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selected work

(Update coming September 2026)

City Hive Vancouver

Wicked Rose

TrueAngles

Laura Lu Councelling

what clients have to say

"Working with Cris was easy. They went above and beyond to create a website that blew all of us away. The increased functionality, accessibility, and design aesthetics, all while maintaining our branding resulted in a website that our whole team is thrilled with. Thanks Cris!"

Rowan S. - CityHive Vancouver
Web Design
“Working with Cris was awesome! They completely redesigned my website and I couldn’t be happier with how it turned out. Cris is always easy to talk to and stays on top of everything. They have a great eye for design, are a gifted writer, and really take into account what the client wants. Cris provided a web design brief, a PDF of the web copy, and a performance report, so I feel well prepared to run my site now that it’s up. I would recommend Cris to anyone who’s looking for web design or copywriting services.”

Christina M. - Wicked Rose
Web Design
“Cris is very intuitive and “reads” the needs and the persona quite well. I loved that I didn’t need to write almost anything. The website was completed based on a couple of conversations and the materials I already had. Took off a lot of anxiety that I usually have about writing.”

Maria K.
Brand & Web Design
“Cris is one in a rare mix of entrepreneurs destined for success and I admire their determination. They very specifically dial into operating models and assesses options before taking action. So important for the industry they’re working in. We will work together again in the future.”

Micheal S.
Business Consulting
“Cris was extremly knowledgable and able to share information in an easy and relatable way. It was such a pleasure working with them as a consultant!”

Julia M. - Gentle Fawn
Ethical Supply Chain Consulting
“Cris was amazing to work with! They knew that I was feeling some time pressure to put out my website, and they were really accommodating and professional. They also made some wonderful improvements on the site that I didn’t even think to add! Would highly recommend them.”

Laura L.
Web Audit & Launch

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Interested in working together? Fill out some info and we will be in touch shortly. We can't wait to hear from you!

Project Form

Freelance / Project Form / LinkedIn

cris herrera

welcome to working with cris

intuitive, collaborative and customized projects for your unique needs. with nearly 10 years of experience in digital design, pr and copywriting, I take pride in crafting media that is both captivating and engaging.

Areas of expertise

Low-Barrier Access

selected work

City Hive Vancouver

Wicked Rose

TrueAngles

Laura Lu Councelling

"Working with Cris was easy. They went above and beyond to create a website that blew all of us away. The increased functionality, accessibility, and design aesthetics, all while maintaining our branding resulted in a website that our whole team is thrilled with. Thanks Cris!"

“Cris is very intuitive and “reads” the needs and the persona quite well. I loved that I didn’t need to write almost anything. The website was completed based on a couple of conversations and the materials I already had. Took off a lot of anxiety that I usually have about writing.”

“Cris is one in a rare mix of entrepreneurs destined for success and I admire their determination. They very specifically dial into operating models and assesses options before taking action. So important for the industry they’re working in. We will work together again in the future.”

“Cris was extremly knowledgable and able to share information in an easy and relatable way. It was such a pleasure working with them as a consultant!”

“Cris was amazing to work with! They knew that I was feeling some time pressure to put out my website, and they were really accommodating and professional. They also made some wonderful improvements on the site that I didn’t even think to add! Would highly recommend them.”

start here.

cris herrera

HERRERA. DESIGN